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MAP Retirement and Blue Chip Retirement Plans, Inc. Announce Strategic Merger to Enhance Retirement Plan Services

MAP Retirement and Blue Chip Retirement Plans, Inc. Announce Strategic Merger to Enhance Retirement Plan Services

July 22, 2025
Category: Press Release

Vancouver, WA – MAP Retirement, a nationally recognized provider of tech-enabled administration and compliance solutions for employer-sponsored qualified retirement plans, today announced its strategic merger with Blue Chip Retirement Plans, a respected firm in the retirement plan industry. This union reinforces MAP’s commitment to growth through collaboration, expanding its national footprint and enhancing service excellence across its offerings.

“Our growth strategy remains focused and intentional,” said Joe Burt, CEO at MAP Retirement. “By aligning with forward-thinking partners, we are building a network that merges regional expertise with scalable, national solutions. Every merger strengthens our ability to better serve employers, Advisors, recordkeepers, and participants. We’re thrilled to welcome Blue Chip Retirement Plans into the MAP family and look forward to a bright future ahead.”

“Joining MAP allows us to build on our foundation while contributing to a larger mission,”

~Christopher Kuchevar, President 
Blue Chip Retirement Plans

“The technology and innovation that MAP brings is an ideal complement to our client base, which are concentrated in the mid-market and regionally focused in the Midwest. We’re excited to collaborate and deliver enhanced value to our clients through broader resources and integrated services. What was important to me with this transaction is that we are able to retain our identity and business model which has made us successful for over 26 years.”

“Our approach isn’t just about adding scale—it’s about building something enduring,” said Micah DiSalvo, Partner at MAP Retirement and CEO of Madison Retirement Holdings, which is the holding company formed to execute on M&A. “The merger with Blue Chip Retirement Plans is a strategic investment in the mid-market space along with added plan design capabilities across our national footprint. We continue to build a platform that protects the legacy of owners and founders, meanwhile building a distribution model that positions us for significant growth with our strategic sales partners.”

The newly combined entity comprises 266 professionals and supports over 10,000 retirement plans. This strategic integration brings together decades of industry expertise and a shared commitment to delivering innovative, high-impact retirement solutions. Clients and partners can expect continued excellence backed by expanded capabilities and enduring core values.

About MAP Retirement

MAP Retirement MAP Retirement is a leading third-party administrator (TPA) dedicated to helping businesses meet their goals by providing expert guidance across plan design, compliance, administration, and fiduciary support. Operating exclusively with financial advisors, MAP ensures seamless collaboration that maximizes retirement outcomes for employees and brings peace of mind to business owners.

About Blue Chip Retirement Plans

Blue Chip Retirement Plans, Inc., founded in 1999 and based in West Allis, WI, specializes in employer-sponsored retirement plans for small to mid-size businesses servicing over 685 plans. Through consultative, tech-driven administration and strong partnerships with expert recordkeepers, Blue Chip consistently delivers accurate, timely, and cost-effective services aligned with each client’s goals.

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